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Is making the switch from client-side tracking to server-side the right move for your company? Let's take an objective look at the pros and cons.
Read moreFrom a hobbyist one-page landing to a full-fledged website, here is how I built my personal website.
Read moreHave you ever wondered where your web traffic really comes from? No, it’s not magic, it’s the result of a meticulously planned marketing attribution strategy. Put on your reading glasses, because this data feast is something you don't want to miss!
Read moreRecently, we had a heated debate over what's the best method for setting up Facebook's Conversion API (CAPI). The contenders? WordPress Plugin and Google Tag Manager (GTM). So let's dive into this showdown.
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